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Great Looking ... Easy to Use ... SEO Friendly ... with Great Conversion Tools. You deserve a website that can deliver all this and more. Your website is the single most important piece of your online marketing strategy. It's of vital importance that your website perform well, as even small differences in conversion rates can mean thousands of dollars in profit to your dealership. RnD Interactive's Websites do the heavy lifting of conversion for your dealership. Conversion rates on our websites are better because we follow one basic rule - show the customers what they want to see. Here's are a few of the ways we do this:
All RnD Interactive Websites include two forms of tracking. We track your ad campaigns and we track customers. Campaign-level Tracking All website vendors will give you some sort of analytics and will sell you on the idea that you can track anything using that. The reality is that much more goes into making sense of analytics and leads tracking then just having it available. We start with Google Analytics. From there, we can track visitors coming from PPC, Banner Ads, Email Marketing, etc. We combine this with our own Lead Tracking system that can tell you how many leads were generated from each Campaign and who those customers are. At the end of the month, for any campaigns you are running, we will compile a report of Unique Visitors, Leads, conversion rates, and any other metrics you may want measured. With our system, you will have the data to make intelligent business decisions regarding your online marketing. Customer-level Tracking All visitors to your website are tracked in aggregate via Google Analytics. We take it one step further, however, and track what each visitor is looking at while on the website. If a customer submits a lead, we will tell you how they arrived at the website, what they were looking at previously, which vehicles they looked at in Research Center and which vehicles they looked at in inventory. Your sales people will know more about that customer and will be better equipped to handle objections and suggest alternative vehicles based on what that customer looked at online. Specials All of our websites come with our full Automated Specials program. Please read the Specials program page for the details. However, the important element for your dealership is that your Specials pages will always be current and relevant, and we have great admin tools if your Internet Manager wants to be more hands-on with managing specials. Feature Tracker: How does your current website compare to ours:
Pricing: Our pricing is easy too - we offer one package will all these features. Websites cost $799 per month plus $799 One-Time Design Fee. Contract term is month-to-month, although we will waive the design fee with a 6-month contract. Please look at a demo website http://salesdemo.rndinteractive.com |